It is all about adding value
Unique content on it’s own will not win your site visitors.
I could write a very short story about a potato that works as an accountant if I wanted to. It would be unique I am sure, but it wouldn’t have any value to anyone on this planet.
At least I hope not!
Instead, I am going to share Rand Fishkin’s Whiteboard Friday. That DOES have value!
Originally shared by Rand Fishkin
Unique Content Is Not Enough
To achieve the goals modern web marketers need, our content instead must provide unique VALUE – that is, it must give searchers, social media users, and visitors of all kinds a value they cannot get elsewhere.
That’s the topic of this week’s new Whiteboard Friday: http://bit.ly/1tPIg7c
Rand Fishkin says
Alan Stainer Part of me almost wants to read about that potato bean counter :-) Thanks for sharing!
Alan Stainer says
Part of me almost wants to write it Rand Fishkin ;)
Elena Baggio says
I think that is very important part but don’t is for every pepol ‘ s yes and I think this is great!!!!