

Comments should add value
As Robert says, there are reasons for adding value to a post, including that it helps you too. For example, if you add a truly interesting, useful and engaging comment that is relevant to the post, you might find people reading it will start following you.
That is worth more than a thousand throw away comments like “Nice” or “Great post!”
Originally shared by Robert Wallis
Comments – Should Add Value.
There are a number of things to consider when commenting on Google+, but they are all basically related to adding value.
If you aren’t adding value don’t comment.
What adds value?
▶ Relevant (new / timely) information.
Information could be your view or perspective.
I could be factual (in your view) information.
What doesn’t add value?
▶ Anything else.
The reason I highlighted “timely” is that the value one adds with a comment should increase over time.
Meaning that a “low value” comment can be appropriate closer to time the post was made: the same comment becomes increasingly less appropriate with the passage of time.
The other way to spin this is that the later you arrive at any post the higher value your comment should provide.
Why should you consider “value” when commenting?
▶ Adding value for others when commenting is good for you.
▶ Not adding value is not good for you.
Image example:
I’ve attached this image by way of example. I have blurred the text because that isn’t important for this example, what’s important are the comment dates.
This was quite a long discussion thread with multiple participants. The discussion fizzled out in March 2013.
The new comment (12 seconds ago) needs to deliver a HUGE amount of value for the members of that discussion, or the person adding the new comment could be perceived as a dick.
Add value. Don’t be a dick.
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