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Alan Stainer

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Blendle: A radical experiment with micropayments in journalism, 365 days later

March 28, 2016 by Alan Stainer

Blendle: A radical experiment with micropayments in journalism, 365 days later

There is a lot of talk about ad blocking software, good website design and also the decline of the newspaper industry. Traditionally newspapers have been funded by a combination of a cover price and advertising. The rise of digital mediums has vexed many publishers, because people don’t like to subscribe in lieu of a cover price and advertisers only want to spend money if a website can guarantee x number of eyeballs seeing their ads. The end result is that more and more advertising is thrown onto publishers websites, making for a very poor user experience.

Hence the rise of ad blockers and the continuing decline of journalism and independent websites.

The Dutch startup Blendle just may have found a way round all of that.

https://medium.com/on-blendle/blendle-a-radical-experiment-with-micropayments-in-journalism-365-days-later-f3b799022edc#.bot6y765c

https://medium.com/on-blendle/blendle-a-radical-experiment-with-micropayments-in-journalism-365-days-later-f3b799022edc#.bot6y765c

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Filed Under: Web Design Tagged With: Alan Stainer

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